Pan Li, male, doctor, associate professor, master's supervisor.Director of the Department of Advertising at Chongqing Jiaotong University

Pan Li, male, PhD, associate professor, master's supervisor. Director of the Advertising Department at the School of Tourism and Media, Chongqing Jiaotong University, member of the Advertising Education Professional Committee of the Higher Education Association, expert in the final evaluation of the College Award at the China University Student Advertising Art Festival, and expert in the evaluation of the Chongqing division of the National University Student Advertising Art Competition.

The research focus mainly focuses on green marketing and public welfare communication, brand communication, international communication and other fields. In the past five years, I have led 5 provincial-level scientific research projects and participated in 3 national social science major projects, annual projects, and national self science general projects. Published multiple core Chinese papers. Hosted 3 collaborative education projects between industry and academia under the Ministry of Education, and conducted multiple school level educational reform projects. Guided students to win multiple national first prizes, gold awards, and other awards in subject competitions such as the National College Student Advertising Art Competition and the China College Student Advertising Art Festival, and have been awarded the title of "Excellent Guidance Teacher" multiple times.

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