CHAIRMAN
EXE COMMITTEE
MEMBER
New Judges
VERTICAL INDUSTRY
ACADEMIC
ADVERTISING INDUSTRY
BUSINESS
MEDIA
王世龙 Wang Shilong

Wang Shilong, a senior brand consulting and cultural tourism marketing expert, is an associate professor and master's supervisor in the of Advertising at the School of Literature of Liaoning Normal University. He is also a member of the Academic Committee of the China Advertising Association. He obtained his master's degree the School of Advertising of Communication University of China and has served as a judge for the China Advertising Industry Award·Yellow River Award, Effie International Marketing Award, Core International Innovation, and China Advertising Academy Award. He and his team have won more than 1,500 honors in competitions such as the China Advertising Great Wall Award, China Public W Advertising Yellow River Award, IAI Tourism Award, Core Award, Academy Award, and Dagang Competition. He has received more than 50 national and provincial titles such Outstanding Instructor and Excellent Instructor. In terms of academic research, he has published more than 10 papers in professional academic journals, published his personal academic monograph " Logo Design", hosted and completed 4 provincial-level (including key projects) scientific research projects, and approved 2 national-level major innovation projects. He has worked parttime in several advertising companies and has many years of experience in brand consulting and advertising communication. He has conducted research and practice in brand strategy planning, digital interactive marketing, Social Marketing, creativity, and cultural tourism marketing.


Liaoning Normal University is a provincial key university located in Dalian. The school was established in September 1951 and a key construction university for the "Double First-Class" construction of "Domestic High-Level University" in Liaoning Province and an implementation school for the "Excellent School Teacher Training Plan" by the Ministry of Education. It has become the largest and leading teacher education center in Liaoning Province.

The School of Literature has four: Chinese Language and Literature, Journalism, Advertising, and International Chinese Education. After years of construction and development, the Department of Advertising has formed its own characteristics: "Emphasizing theoretical teaching and practical teaching, strengthening basic skills training, and enhancing students' innovation ability through systematic practical teaching."