Over the past 19 years, IAI Awards (IAI) has been a well-known non-profit Chinese advertising and marketing award organization. In 2016, IAI was redefined as an international idea creativity awards that aimed to reward commercial/marketing/advertising creative cases/works. IAI was established by the China Advertising Association of Commerce, the School of Advertising of Communication University of China, and jointly organized by the IAI International Advertising Institute.
IAI= International Advertising Institute
A New Era for IAI AWARDS
In 2020, the 20th anniversary of IAI is coming.
Since its establishment in 2000, IAI has experienced several upgrades. In 2016, the IAI Yearbook award was upgraded to the IAI International Advertising Award. In order to meet the requirement of brand marketing in the new era, in October 2019, the 20th IAI International Advertising Award listed the vertical fields of sports, e-commerce, mother & baby, automobile, medical health and finance separately, and with the three years’ IAI Travel Awards, namely, the IAI International Advertising Awards community.
The new IAI awards community include: IAI International Advertising Awards, IAI Travel Award, IAI Sports Marketing Award, IAI E-commerce Marketing Award, IAI Mother & Baby Marketing Award, IAI Automobile Marketing Award, IAI medical & Health Award, and IAI Financial Marketing Award.
IAI International Advertising Awards is not only the competition of advertising creativity, but also focuses on the marketing value brought by advertising marketing activities to enterprises. IAI provides ideas, strategies, media communication, public relations activities, effect feedback and other front-line market information and cases at home and abroad. It provides innovative advertising marketing reference in the depth of the industry, comprehensive cases for media and advertising agencies, excellent research records for Chinese advertising industry and builds a communicating platform for advertisers, advertising agencies, media and academia.
ENTRY QUALIFICATIONS
A. The entry works and cases must be original, without imitation and plagiarism and should be submitted by units or individuals;
B. The entry works and cases must be legally posted, screened or aired in the public arena without the violation of laws and regulations in the executing countries.
C. The entry works and cases must contain only original video and graphics for publication.
D. There are no quantitative restrictions for entry works and cases. However, advertising works can choose only one category, while marketing cases and company awards are allowed to choose up to 3 categories.
E. The public time of entry works and cases: Aug 2018 to Dec 2019. ( For international entry units only)
Eligibility: Including, but not limited to advertisers, media, advertising agencies, production companies, design studios, post production companies, special effects production companies, web design companies, public relations companies, marketing agencies, mobile application developers, individuals, industry experts.
ENTRY STEPS & SUBMISSION
Firstly, register online at https://dwz.cn/IP42mnJq , download and read the <Entry Guide>.
Secondly, decide entry categories, which includes ad works, marketing cases, public-welfare, company and people.
Thirdly, login to the entry system, watch "upload demo", fill information according to the requirements.
Fourthly, after filling in all entry works, the fee will be displayed in the "user information"; then, according to the requirements of remittance, upload "payment certificate", print table, stamp and upload to the page.
Fifth, e-mail original DVD/VCD/ Graphics file and your company’s logo to office@iaiad.com (attached files limited up to 10M) and mail works or cases to the IAI Executive Committee if you participated in the design category of brochure, books, DVD/VCD/CD, package etc.
Finally, within three working days after submission, the Executive Committee will verify the participating units via e-mail. If you did not receive a verification, please call +86 10 65462208(Jane) to check the status of your submission.
