Award Level Setting: Gold, Silver and Bronze, Nomination，Grand Prix.
Different categories will be separately judged, in order to be fairly based on their different industries.
A - Advertising Works
A102 Communication Service & Electronic Equipment
A103 Auto & Related Products
A104 Household Appliances and Commodities
A201 Communication Service & Electronic Equipment
A202 Auto & Related Products
A203 Household Appliances and Commodities
A206 Packaging Design
A3 UI Design
A6 Outdoor（guideboard; light box ads; window ads; door head ads; neon lights ads; bus ads; altitude and other objects, etc.）
A8 Short Video
A9 Craft (craft company only)
A901 Film Craft
A902Illustration and Others
A10 Industrial Design
A1001 Product Design
C - Marketing Cases
C1 Integrated Marketing Case
C2 Creative Marketing Case
C202 Public Relations
C3 Mobile Marketing Case
C302 Program & Others
C5 Entertainment Marketing Case
C501 Video Implants
C502 Micro-film/ Short Video
C503 KOL & Stars
C504 Live & Others
C6 Social Marketing Case
C7 Content Marketing
C8 Innovation Marketing
C9 Outdoor Marketing
C10 OTT MarketingNEW
C11 AI & IoT MarketingNEW
C12 Crossover MarketingNEW
C13 Event MarketingNEW
C14 IP Marketing / incubationNEW
C15 HR Branding Marketing
C16 Technical Marketing
C17 E-sports MarketingNEW
C18 Media Agency
C19 Brand TransitionNEW
V - Industries
V1 IAI Travel Awards
V101 Branding Marketing
V102 Technology Application
V103 Integration of Culture and Tourism
V104 Culture and Tourism IP
V2 IAI E-commerce Awards
V201 Branding Marketing
V202 Whole Field Marketing
V203 New Retail
V204 MCN Sales Marketing
V3 IAI Automobile Marketing Awards
V301 Branding Marketing
V302 Exhibition & PR
V303 Creative Marketing
V304 New Car Listing
V4 IAI Sports Marketing Awards
V401 Branding Marketing
V402 IP Marketing
V403 Brand Sponsorship
V5 IAI Mother & Baby Marketing Awards
V501 Content Marketing
V502 Brand Marketing
V503 Marketing Innovation
V504 KOL & Stars Good Sales
V505 Social Marketing
V506 New Arrival
V6 IAI Medical & Health Awards
V601 Brand Marketing
V603 Nutrition and Health Care
V604 Medical and Health Technology
V7 IAI Finacial Marketing Awards
V702 Financial Insurance
V703 Financial Technology
All entries must be from organizations targeting consumers in the Greater China market.
Advertising Agency of the Year
Media Agency of the Year
PR Company of the Year Greater China
Film and Television Production Company of the Year
Innovative Marketing Company of the Year
Outdoor Advertising Company of the Year
Integrated Marketing Company of the Year
Digital Marketing Company of the Year
Content Marketing Company of the Year
The Fastest Growing Advertising Agency of the Year
The Fastest Growing Digital Marketing Company of the Year
The Fastest Growing Content Marketing Company of the Year
The Fastest Growing Innovative Marketing Company of the Year
The Fastest Growing Creative Company of the Year
[The Grand Prix Awards]
The annual Grand Prix Awardscandidateswill be selected from the Golden Award winners. All candidateswill automaticallycompete for the GrandPrix Awards, from the categories of Audio-visual, Print, Cases, Public Services.
Last Three Years Data
|The 17th||The 18th||The 19th|
A. The entry works and cases must be original, without imitation and plagiarism and should be submitted by units or individuals;
B. The entry works and cases must be legally posted, screened or aired in the public arena without the violation of laws and regulations in the executing countries.
C. The entry works and cases must contain only original video and graphics for publication.
D. There are no quantitative restrictions for entry works and cases. However, advertising works can choose only one category, while marketing cases and company awards are allowed to choose up to 3 categories.
E. The public time of entry works and cases: Aug 2018 to Dec 2019. ( For international entry units only)
Eligibility: Including, but not limited to advertisers, media, advertising agencies, production companies, design studios, post production companies, special effects production companies, web design companies, public relations companies, marketing agencies, mobile application developers, individuals, industry experts.
Entry Steps & Submission
Firstly, register online at https://dwz.cn/IP42mnJq , download and read the <Entry Guide>.
Secondly, decide entry categories, which includes ad works, marketing cases, public-welfare, company and people.
Thirdly, login to the entry system, watch "upload demo", fill information according to the requirements.
Fourthly, after filling in all entry works, the fee will be displayed in the "user information"; then, according to the requirements of remittance, upload "payment certificate", print table, stamp and upload to the page.
Fifth, e-mail original DVD/VCD/ Graphics file and your company’s logo to firstname.lastname@example.org (attached files limited up to 10M) and mail works or cases to the IAI Executive Committee if you participated in the design category of brochure, books, DVD/VCD/CD, package etc.
Finally, within three working days after submission, the Executive Committee will verify the participating units via e-mail. If you did not receive a verification, please call +86 10 65462208(Jane) to check the status of your submission.
Application and File Format
If over 20M, please upload to a Video Website
Video: Max 3 minutes
Short Video: 1 minutes
Resolution: 640 * 480 pixels
Resolution: 1920 * 1080 pixels or 720*576 pixels
Frame image format: JPG
Indicate number of frames, 10-12 frames to show and print; text script (including the narration, dialogue, sound effects and subtitles) and creative specifications 150 words or less.
Format: JPEG/ JPG
Size: Maximum 20MB
Email or Mail（required）
Resolution: 300dpi (original)
Radio/Audio: 32-bit stereo, MP4, 3 minutes or less. (E-Mail)
Case Format (Email)
97-2007 compatible version
PDF(Additional documents for Case)
Note: 1, please refer to the requirements of “The 20th IAI International Entry Form”.
2. Audio-visual, print, Radio/Audio, website URL and other works requirements must refer to the relevant category above indicated.
Application Platform category of cases, such as mobile phones, tablets, e-readers, mobile theater, MP3 / 4, digital video cameras, navigation systems, digital recorders, and other mobile media submissions need to be integrated, containing the pattern, case text, Flash and other integration form.
Self-media, such as Facebook, Twitter, Linkedin, Weibo, Wechat, Blog, Podcasts, and other media-from Case submissions need to be integrated. It must include a series of marketing events and works about a certain product, service, marketing theme made
Please refer to Case Format for other descriptions.
We ask you to submit integrated PR planning programs, including the theme, forms of activities, campaign effectiveness, and other illustrations, video/audio, etc.
Please refer to Case Format for other descriptions.
Includes brochures / books / DM/ packaging design / logo/ VI Application items.
Submit at least one copy.
Submit digital files, images must be original size, 300dpi, JPEG format.
NOTE: After all of the above works entry and judges are completed, compact discs and the original print version will be donated to the School of Advertising, Communication University of China and Advertising Museum of China as a collection of data for teaching, which will not be returned. We are highly appreciative of your support.